Highmark Stadium - Buffalo Bills Stadium Guide

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By Football Tripper USA
Last Updated: August 23, 2021

The Highmark Stadium was established in 1973 and to date has remained the beloved home ground for the Buffalo fans.

Stadium Guide by Football Tripper USA

Stadium Facts

Team: Buffalo Bills
Opened: 1973
Capacity: 71,608
Address: 1 Bills Dr, Orchard Park, New York, 14127
Stadium Owner: Erie County
Operator: Pegula Sports and Entertainment
Wikipedia: https://en.wikipedia.org/wiki/Highmark_Stadium_(New_York)
Stadium Names
Names: Highmark BlueCross BlueShield Stadium
Former Names: Rich Stadium (1973–1997), Ralph Wilson Stadium (1998–2015), New Era Field (2016–2019), Bills Stadium (2020–2021)
Construction Details
Broke Ground: 1972
Built: 1972-1973
Architect: HNTB
Construction Cost: $22 million
Structural Engineer: David M. Berg & Associates Inc.
Renovated: 1998, 2013
Playing Surface: A-Turf Titan 50


It was constructed by Frank Schoenle featuring 71,870 sitting capacity. At the time of its inception, Rich Products made an offer to purchase the naming rights of the stadium in a 25-year deal worth $1.5 million. At the same time, the owner Ralph Wilson matched the offer, and then it was put to community vote. The voters believed that the economy won’t simulate if the naming rights go to the owner. So ultimately the stadium was called the “Rich Stadium”. Although there were plenty of issues between the Stadium and Rich Products, the deal stood until 1998. And once it came to an end, the stadium was named the “Buffalo Bills Stadium” in memory of Ralph Wilson.

The renovations of the stadium took place in 1984 which featured an increase in seating capacity to 80,290 and the addition of 16 executive suites. 24 more suites were added in1992 and in 1994 major improvements were announced. It featured the inclusion of glass-enclosed Goal Line and Red Zone clubs with 500 seats. In the same year, a $9 million budget was also allocated to install the Sony JumboTron video scoreboard. In 1998, $57 million was assigned to improve the seating environment and upgrade the overall structure of the stadium.

The original turf of the stadium was replaced in 2003, by AstroTurf GameDay Grass. In 2007, HD Mitsubishi LED and LED Ribbon Boards were installed in the interior structure. The turf of the stadium was again changed in 2011 and was upgraded to A-Turf Titan which exists to date.

In 2012, lease negotiations took place between the state of New York, Erie County, and the Bills. It came to a successful agreement as a ten-year lease until 2023 was signed and a $130 million amount was also allocated for the improvements to the stadium. The upgrades featured the installation of two LED boards, larger HD sponsor boards, and the addition of new entrance gates. Other changes were also made, which included redesigning the outer structure of the stadium, the establishment of a new team store, and concession stands. All these upgrades and improvements were capped off by the construction of a life-sized statue of Ralph Wilson next to the team store.

Buffalo Bills Info

Rivals: Miami Dolphins, New England Patriots, New York Jets, Tennessee Titans, Jacksonville Jaguars, Cleveland Browns, Kansas City Chiefs
Team Colours: Royal blue, Red, White, Navy Blue
Club Mascot: Billy Buffalo
Fight Song: Shout
Former Stadiums: War Memorial Stadium (1960–1972)
Team Owner: Kim Pegula, Terry Pegula
Top Passing Leader: Jim Kelly
Top Rushing Leader: Thurman Thomas
Top Points Scorer: Steve Christie
AV Leader: Bruce Smith
Winningest Coach: Marv Levy
Famous Players: Jack Kemp, Darryl Talley, Steve Tasker, Elbert Dubenion, Kyle Williams
Famous Coaches: Sean McDermott, Marv Levy, Rex Ryan
Official Website: https://www.buffalobills.com/
Team Wikipedia: https://en.wikipedia.org/wiki/Buffalo_Bills

Seating Chart

Below is a seating plan of Buffalo Bills's Highmark Stadium:

Matchday Experience

Team Store

Buffalo Bills Team Store

Visiting the Stadium - Travel

Stadium Map


The Bills Stadium offers 7 Public lots for the general public to park in which are all open 2 and a half hours before the game starts.

More information can be found on the Buffalo Bills website.

Frequently Asked Questions

Who plays at Highmark Stadium?

Buffalo Bills play their home matches at Highmark Stadium.

What is the capacity of Highmark Stadium?

As of 2022 Highmark Stadium has an official seating capacity of 71,608 for Football matches.

When was Highmark Stadium opened?

Highmark Stadium officially opened in 1973 and is home to Buffalo Bills

What is the ZIP code for Highmark Stadium?

The ZIP code for Highmark Stadium is 14127.

Are there any Covid restrictions at the stadium?

Covid Restrictions may be in place when you visit Highmark Stadium in 2022. Please visit the official website of Buffalo Bills for full information on changes due to the Coronavirus.